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Date/Time
Date(s) - 07/17/2014
12:00 pm - 1:15 pm

Location
Munger Tolles


Jesse_Creed_2013New York City’s Dominique Ansel Bakery invented the “cronut,” a wildly-popular pastry that is a cross between a croissant and a doughnut.  After the success of the new type of pastry, the Bakery applied for and received a trademark registration for the mark CRONUT and has tried to shut down other bakeries’ use of the term to refer to the type of pastry.  This presentation will explore whether the “cronut” is a protectable mark – whether it is like a BIG MAC or like a doughnut.

Jesse Creed is a corporate attorney at Munger, Tolles & Olson.  As a corporate lawyer, Mr. Creed is interested in advising innovative companies that present challenging issues arising out of the evolving Internet ecosystem.  He maintains a generalist practice in advising companies engaging in mergers and acquisitions and has a specialized focus on technology and other intellectual property assets in the context of such fundamental transactions.

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